[Purposes] The paper aims to investigate the effect of artificial surface texture on the skid resistance of pavements. [Methods] Different-shaped artificial texture specimens were designed and prepared using 3D printing technology, including three shapes (triangle, rectangle, and semicircle) and five texture heights (1, 2, 3, 4, 5 mm). A set of abrasion texture specimens with 4 mm high triangles was also prepared. The skid resistance of each specimen was evaluated using a pendulum friction test, construction depth test, and extraction of the contact area on the top of the texture. [Findings] The triangular texture with a height of 2 mm and the rectangular texture with a height of 3 mm can provide the best skid resistance for the pavement, and their pendulum values can reach 107. The skid resistance performance of the triangular texture and the rectangular texture is similar and significantly larger than that of the semicircular texture. As the wear rate increases, the friction contact area increases, but the roughness of the texture surface decreases, leading to a gradual decline in skid resistance. [Conclusions] The skid resistance of the texture mainly depends on the roughness of the texture. This study proposed an method to directionaly design texture, which can provide guidance to better understand the relationship between pavement surface texture and skid resistance.